Increasing Footfall and Building Customer Loyalty

Increasing Footfall and Building Customer Loyalty

If your customer footfall marketing attracts shoppers into your store but they never return, you need to amend your retail marketing plan to improve its return on investment by boosting sales. Your shop floor has to be as impressive as the outside of your shop to...
Boost Retail Sales with Marketing Outside Your Store

Boost Retail Sales with Marketing Outside Your Store

Good retail footfall marketing has always begun outside shops, but since the pandemic, this has become more important than ever before. Before the pandemic, a large proportion of retail footfall marketing spend was on things like signage, merchandising tables,...
How to Boost Sales With Shop Window Design

How to Boost Sales With Shop Window Design

If you own a brick-and-mortar shop, your best retail marketing plan starts with increasing customer footfall and getting more customers through your door. Since the pandemic began, customers just want to select, collect and pay wherever possible. This minimises the...
Retail Footfall Marketing During the Pandemic

Retail Footfall Marketing During the Pandemic

If you are a bricks-and-mortar shop owner, you will desperately need to increase customer footfall in the wake of the Covid-19 pandemic. Pre-pandemic vs mid-pandemic retail marketing Before the pandemic, a large proportion of retail footfall marketing spend was on...
Retail Marketing Tips for 2021

Retail Marketing Tips for 2021

Retail sales techniques and strategies for 2021 should focus on customer retention and sensitive marketing. Given the nature of consumer sales trends from March to September 2020, retail outlets need marketing plans to approach what is likely to be a challenging year...