The Innovative Solution for City and Town Loyalty Rewards Systems
Reward-It has an innovative regional loyalty scheme that rewards customers for supporting their local high street.
The easy-to-use programme encourages local business growth in an efficient way. By collecting data related to customer shopping and spending habits, retailers can optimise their marketing plans, organise events and streamline stock to reduce pressure on other areas of their business.
There’s something in a collaborative city or town ‘shop local’ loyalty card system for everyone. It’s a popular topic among local leaders, shop owners, and communities, and it benefits:
Local retailers and transport/logistic services
The city or town centre atmosphere
Local business development
Retail Ideas And Resources
How It Works
Local businesses agree to participate in the loyalty scheme and local consumers register to use the system. When the consumers spend money with any participating retailer, they earn points that can be redeemed for rewards – the nature of which is up to you.
Whenever they make purchases in participating stores, all they need to do is have their loyalty card scanned and they’ll collect points.
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Local Economic Growth
Having a community loyalty system can increase the overall revenue of the region it covers by 5 – 10%, and members of loyalty schemes spend between 5% and 20% more than non-members. This is a benefit to every retailer that participates in loyalty card schemes like Reward-It’s.
When redeemed, customers make additional trips to the town/city to spend the reward and often spend more than the original value, providing an extra source of revenue for local retailers and venue holders, just to name a few.
Having a loyalty card system within the local community also encourages consumers to explore new retailers and try new businesses that they usually wouldn’t.
Local Marketing Data
As participation grows, the system will generate useful reports that allow you to understand how consumers use the region covered by the loyalty card scheme.
You’ll be able to answer frequently asked questions such as:
Where do your top customers spend?
Are there any customers that haven’t made a purchase recently?
How well did your recent marketing campaigns perform?
Having the ability to record information and customer insights accurately minimises the risk of wasting money on campaigns and events to market local businesses in your city or town, and encourages any future planning.
It is entirely scalable to suit your needs, controlled by one single management system in order to prevent any miscommunication and confusion.