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Gift Cards and Loyalty Card Schemes for Hairdressers and Beauty Salons

Customer loyalty is vital to nail and hairdressing salons and their clients. As a provider of salon loyalty and gift cards, we’ve investigated the conundrum surrounding customer retention vs winning clients off other beauty salons.

Winning new business vs salon customer loyalty

Most people would rather stay with a hairdresser or beautician who knows their preferences than move to somebody new, who will inevitably give a slightly different cut or finish. This makes winning new customers from other salons more complicated.