Gift cards have been popular during the festive season for a number of years. Gift cards for small businesses are much sought after, because consumers are more likely to support a small independent store than a chain store.

Gift card systems are easy to manage with our cloud-based software. You can see how many gift cards are currently in circulation and the transactions that have been processed. You can even send digital gift cards directly to the recipient by email.

Christmas beauty gift card

Benefits of selling gift cards at Christmas

Gift cards offer a range of benefits to both the business and the consumer.

They increase sales, which aids revenue and boosts your profits. You can also gain new customers easily, as your existing customers are likely to give your gift cards to friends and family.

Gift cards also ease pressure on your stockholding, as you don’t need to keep a large amount of stock in your business. Selling gift cards helps your cash flow too. You take the money up front and don’t have to provide products or services straight away.

When you choose printed plastic gift cards, you also improve security compared with paper vouchers. Our physical gift cards help you avoid risk and fraud, as they hold no value until activated at the point of purchase. Even if gift cards are stolen from your shop, they cannot be used to make a purchase.

Physical gift cards are also much easier to display than paper vouchers. With our range of display accessories, you can create countertop presentations that attract your customers and capture more impulse purchases.

One important benefit of gift cards is being able to create a gift card designed specifically for your small business.

With custom plastic gift cards, you can design them to fit your branding. That means you can include the things that define your business, such as:

  • Your logo
  • Your common fonts
  • Your colour scheme
  • Any other visual assets that are commonly used throughout your business

Using these branding assets on custom gift cards strengthens your brand recognition. In turn, that increases word-of-mouth marketing.

You can even design Christmas-themed gift cards to sell during the festive period.

Christmas gift card design

When designing your gift cards, consider the occasion you intend to sell them for. You can create custom branded gift cards for all occasions. For Christmas, you can use festive elements in your design.

Customers are more likely to buy a card made for the occasion they are shopping for, as it shows thought has gone into the gift. It reminds the recipient of a thoughtful present. It also gives your business a way to market itself at Christmas.

Sparkle gift cards

Custom plastic gift card printing

Reward-It provides a custom plastic gift card printing service so small businesses can create gift cards that suit their business.

For a small fee, our expert team can design festive gift cards to your requirements. You can also provide print-ready artwork. Different print processes, like hot foiling and spot UV, give your printed plastic gift cards different effects.

If you want extra security features or printed gift cards that work with an existing system, we provide magnetic stripe printing and scratch-off panels to hide codes or PINs.

To get a quote on custom printed gift cards, please get in touch with a member of our expert team.

Gift card holders

To help improve the display of your gift cards, Reward-It provides a range of gift card carriers.

You can choose standard designs, including some with Christmas themes. You can also custom design your gift card sleeves to match your printed gift cards. With several types of carriers available, you can display your gift cards in-store and offer your customers a bespoke gift for their loved ones.

For more information about festive gift cards for your small business, please get in touch with our expert team. We’ll be happy to help!